NBC will shut down its Seeso comedy streaming service this year

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NBC’s experiment in a comedy streaming service, Seeso, wasn’t long for this world — the outfit is shutting down later this year. There’s no explanation as to why, but it notes that its original series There’s… Johnny! won’t premiere later in August as a result. Thankfully, this and other shows will live on. Some of them already have new homes, NBC says.

It doesn’t take too much work to divine why Seeso called it quits mere months after its January debut. As a niche streaming service, it just didn’t capture attention in the same way as all-encompassing alternatives like Amazon, Hulu or Netflix. There were layoffs in June, and the relatively thin selection of originals didn’t help matters, either. This doesn’t mean that specialty streaming can’t work, but it faces an uphill battle when you can spend just a few dollars more per month to access a much larger video catalog.

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